To deal with this the Google engineers rolled out a change to the Google Reader which allows anyone to create a custom feed for a page they want to track the changes of and which does not have its own feed. This allows you to know when the page changes content without having to visit the website and check.

For instance if you want to track changes made to the ‘SEO Help: The Book’ page you take its URL which is: http://helpmyseo.com/seo-help-the-book.html and you paste it or type it in the Google Reader’s “Add a subscription” field. Next click on “create a feed” and presto! You have now created your very own page-specific bot. The Google Reader will now visit the page periodically and publish any changes it finds there as items in the custom feed created specifically for that page.

The Reader provides short snippets of the page changes to help you decide if it’s worth visiting the page after the changes to its content have been made. This way you can keep tabs of practically anything you want even if it doesn’t have an RSS feed you can subscribe to and since we are talking about RSS if you want to show off a little and explain what it is check out my post on the history of the RSS Feed and whether it helps your website’s SEO status in the eyes of search engines.

David Amerland is the author of the Search Engine Optimization book: SEO Help: 20 steps to get your website to Google's #1 page published by New Line Publishing and available to buy from Amazon.com and any quality bookshop. The ebook version of the book is available for Amazon Kindle as well as  Mobipocket, smartphone and Sony eBook Reader formats and available to purchase from any quality ebook retailer. You can also purchase it directly from this website. He masterminds winning SEO strategies for complex online business and helps the average webmaster get their site to the position it deserves. David has been instrumental in taking websites to the top of Google's first page in a way that has kept them there year after year. If you would like David to work on one of your SEO projects drop us a line with your request.